My Approach
My approach to solving all complex problems is being innovation centred. The 3 main areas that I focus on are Users, Business, Technology, in identifying opportunities.
User needs &
problems
Strategic
Business Goals
Technology
Availability & Constraints
My Design Process
2. Define
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Align goals and shared vision for success with stakeholders and product team.
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Determine product requirements needed for success.
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Create a shared understanding of users and pain points.
4. Deliver
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Iteratively making improvements to and releasing the final product.
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Measure impact and success
3. Develop
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Ideate possible solutions
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Create lo-fi mockups
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Test, fail and iterate quickly on designs.
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Build interactive prototype
1. Discover
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Research the space in-depth
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Identify and validate right problems and opportunities
The standardised design process that I have developed and utilised with the product teams.
Move on to...
Let's work together. For project inquiries, drop me a line.